Evaluation Question 5 - How Did You Attract/Adress Your Audience

We planned to attract our audience through the originality of the film but also the intertextuality with Childs Play as we used a doll coming to life, as the killer. Childs Play (1988), which had a budget of $9 Million, and as of March 1989, made around $33 Million in the USA only, this received a massive global audience and we could use this to attract a audience to our film. People also may be attracted to this film because they may have not seen something like this film before if they haven't seen Childs Play before, and even they have this film has something different about it, that we are using as a unique selling point, as we have twisted the role of the scream queen character (blonde hair, busty, etc) and made her into a final girl character, but the "jock" character dies so not all Slasher rules have been changed.
 Audience, the characters very much relate to the audience as they are similar and inside the 15-24 target audience, They are also casually dressed  and in a average house, this could make the audience think this could happen to anyone or someone in the audience as well, this adds to the emotional factor of the film and increasing the effect of the scares and events in the film.


We also attracted the audience through the female character like most films do, using a attractive (scream queen) female as a main character. This attracts male audiences because of the female attracting the "male gaze", meaning men like to watch films to watch "hot" female's/actresses.

The other character, the male is considered to be a "Jock", the male version of a "Scream Queen", these males tend to be the boyfriend of a scream queen in which this case that is true, they also tend to be sporty and subjected to the "female gaze."

Stereotypical "Jock" in a US Slasher

Typical Scream Queen

Dillon and I also added a touch of narrative enigma and increased suspense in the film opening, we did this by hinting that the doll is going to come to life, "Its not going to kill me, is it?" this was spoken by the male after the doll was given to him by the female. This narrative enigma adresses the audience well by playing with them, the audience know that the doll coming to life is inevitable adding to suspense as they just don't know when or who the doll we strike.

We were also able to address the audience with the help of digitization by using the social networking sites facebook and twitter, by using these we're enabling ourselves and our production to be accessible by thousands over the internet, mostly family and friends, but they are also open to give us feedback on how to improve the media product and get a good insight in what the audience are looking for and want.